Success Stories
Andorre
Andorre welcomes visitors from Paris-Orly Airport
The "Gouvernement d'Andorre" develops for the second time, a special event in Paris-Orly Airport to promote the main tourist attraction:
The shopping in the centre of the biggest skiiing area in the Pyrenees.
A communication campaign targeting mainly French passengers.
- Exterior: An oversized 36m² display with a 3D, Giant, 12m² carrier bag.
- A 20m² exhibition area located in the centre of the Paris-Orly Ouest terminal, proposing 2 backlighted carrier bags and a Giant Book.
Objectives
The "Gouvernement d'Andorre" develops for the second time, a special event in Paris-Orly Airport to promote the main tourist attraction:
The shopping in the centre of the biggest skiiing area in the Pyrenees.
Media Strategy
A communication campaign targeting mainly French passengers.
- Exterior: An oversized 36m² display with a 3D, Giant, 12m² carrier bag.
- A 20m² exhibition area located in the centre of the Paris-Orly Ouest terminal, proposing 2 backlighted carrier bags and a Giant Book.
